BRANDING Packaging DIGITAL
moongreens
Moongreens is a nightly nutritional formula designed to support physiological processes that are most active during sleep, including nervous-system recalibration, metabolic recovery, and cellular repair.
We worked with the team to design a brand that felt bold and cosmic whilst focussing on editorial layouts and their scientific formula for the core packaging.
2025-2026
The Moongreens team wanted to introduce an identity that felt unusual, authentic and unapologetically vibrant amongst their competitors - something that would immediately stand out on shelves without losing it’s premium edge.
By incorporating a more bold and playful typeface, mixed with the soft gradient, flowing illustration on the logo emblem and a subtle pattern that’s brought in through a variety of finishes, we were able to achieve a seamless balance of cosmic and scientific.
“I LOVE TOM SHANNON TO THE MOON AND BACK! IF I COULD LEGALLY ADOPT HIM AS MY CHILD THEN I WOULD.
ANONYMOUS, 2026